Life in Style - Sydney 2011

A few snapshots of our stand at Life In Style trade show Sydney 2011.

Love Style: Fab Finds at Life In Style Sydney

A big Thank you to Juliet Love who was nice enough to pop Belles & Whiselles into her Fab Find story! of items she found at the Latest Sydney Life InStyle.  Featured in her blog (among some other very lovely items) is a reference to Dream Coat one of this years new Birthday Invites that is available now as a ready to fill in invite or ready to send after personalisation.

About Juliet Love "I am a stylist, designer & television presenter. With this blog, I hope to bring you inspiration & show you how much fun you can have adding style to all elements to your life"

Our very first trade show - Melbourne Life In Style

We really didn't know what to expect when we rocked up to our empty stand at Life In Style but after spending the day setting up, we were not only super excited for the days to follow but realised how far we had come in such a short time...  Our stand came to life, our products looked great and there was a great atmosphere in the room.  Over the following days we forged some great new friendships with other exhibitors, caught up with some of our current retailers and met a whole bunch of new people that love and now want to support us and our goodies.

This show was the launch pad for our latest range of new products including a revamp of old and the introduction of some new colour & learn books and growth charts, our very unique twist on next years calendar plus a swag of new blank greeting cards & gift cards.

The ever popular 2010 Calendar was a definite talking point with the people visiting our stand as was our new Christmas Card & Invite packaging. 

Our vibrant wall of colour & learn products was the first thing you saw as you entered the hall and were a huge success. We were lucky enough to have them catch the eye of Suzi Catchpole, a senior writer at babyology.com.au who took a couple of snaps and posted us on their blog.

The clear winner of the show was our Wheres Monkey card... loved by all. Who would have thought that when I designed the card, not specifically for the range but as a celebration for the arrival of Sooty (who also managed to get her name on our showcase wall) that it would have caused such a stir!  Nice work Sootster, you are famous!

Thank you to all the the people who have supported us along the way... See you all at the February Life in Style, Sydney 2011.

babyology.com.au

On day 3 of Life in Style we were lucky enough to have Suzi Catchpole, a senior writer at babyology.com.au visit our stand to view our colour & learn range, she was nice enough to post a couple of snaps and mention us on their blog. Featured here are the NEW season Count Ups & current favourites Alphabet Ups in their bright and fun new colours.

Thanks Suzi for your lovely story and for promoting our much loved colour in books.

Life Instyle - Trending

Our Alphabet Ups have been identified as an emerging trend at this years Melbourne Life InStyle under the typography banner.  

If you are a retailer and are interested in stocking some of our range, please come by to say hello and we can share with you our Colour & Learn range.  We will be launching 4 new books in a range of sizes to suit every childs colouring needs.  Hope to see you there.